Smart B
AI based Basketball App
What's it about?
Smart & communicative basketball app designed to improve basketball players shooting skills via AI-based technology, data analysis and multiplayer games within a social network.
My Role
1
2
Concept
Research
3
UX
4
5
UI
Prototyping
Why would you need it?
01
Lack of motivation
Shooting by yourself can get boring after a while, especially on a daily routine with no one to compete against.
02
Team vs individual
Most basketball practices focus on the team as a whole and don’t invest time in the players' individual progress.
03
Statistics
None of the modern day practices are able to keep records of every shot taken for each and every player on the team.
04
Self improvement
Successful basketball shots is one of the most important elements of the game, an element that only improves by training.
My Aim
Creating a clear, dynamic and informative app which helps the user achieve his goals in both single and multiplayer drills.
My Aim
Creating a clear, dynamic and informative app which helps the user achieve their goals in both single and multiplayer drills.
But first, Research
*Age Range 12-29
As a basis for the research, I conducted telephone and in-person interviews with 18 people. The main conclusions are displayed below.
57%
Would like to know how they are ranked in comparison to others.
65%
Said they go out to train once or twice a week.
100%
Would like an incentive to go out and practice more.
Persona
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Ori Levi
-
Age 18
-
Student
-
Jerusalem
Ori practices usually alone and doesn’t know how he is ranked in comparison to last year. He doesn’t get much playing time in official games and his morale is down, but he wishes to improve his individual skills in order to fill a bigger role.
"Nobody said it's easy to become a great shooter, I can't wait to show them all".
Wireframes
Based on the insights gained from the research, I created the wireframes of the App to try and find the best way to communicate and show users how to use the application intuitively.